Variable Data Printing

variable printing mail

variable printing

Looking for variable Data Printing in Darwin?

Variable-data printing (VDP) (also known as variable-information printing (VIP) or VI) is a form of digital printing, including on-demand printing, in which elements such as text, graphics and images may be changed from one printed piece to the next, without stopping or slowing down the printing process and using information from a excel database.

For example, a set of personalized letters, each with the same layout, can be printed with a different name and address on each letter. Variable data printing is mainly used for direct marketing, customer relationship management, advertising, invoicing and applying addressing on self mailers, brochures or postcard campaigns.

Studies have shown that personalising your marketing materials to the reader will be more successful than having exactly the same printed material sent out to everyone.

Quick Print Digital can coordinate your Variable Data Printing campaign, from the design stage, to delivering to the Post Office for mailing.

Give Quick Print Digital in Darwin a call today so we can help you with your variable data printing needs.